The Hat Junkie

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Following My Heart, My Latest Business Strategy

January 29, 2020 by HatJunkie

Pixie Hand Knit and Felted hat

I had a bit of an epiphany the other day. Well, my friend, Aimee, actually hit me over the head with my epiphany, but that’s what friends are for, right?

She surprised me with a visit, so I put down my work and we went for a walk. I must have really needed to talk to her because it all came blurting out. I was not really happy because I was making the hats that I felt people wanted to buy and squeezing in the hats I really wanted to make when I had the time.

In about a two minute time frame, she set me completely straight. Aimee is a straight talker. ” Why the hell would you be self-employed if you are not doing what you love? You may as well get a job and at least have some security. Do what you love and the money will follow!”

I have always known that . Those words have guided me for so many years, but sometimes fear of not being able to pay the bills can make you forget. So, I found myself making the same hats that I have been making for so many years and feeling like my creative wings had been clipped. It got to the point where I avoided going in my beautiful studio and instead would sit at the kitchen table and knit. I have really never been very good at doing what I didn’t feel like doing. Instead of putting my nose to the grind stone and cranking out my best sellers, I became the master of procrastination. Just one more row of knitting, I kept saying, and then I’ll get back to work.

Somehow, Aimee’s sledgehammer over my head made me realize that it was time to be brave and have faith that if I let myself follow my creativity and inspiration that my customers would come along with me. I needed someone else to give me permission to do what I needed to do. Shut one door and open another one. And that’s what I’m doing. I have talked about phasing out my fleece hats, but I have decided to speed up the process. There will still be fleece hats available in my Etsy shop, but I will slowly be replacing them with the hats I truly love to make. I know that I won’t be making everyone happy, but I need to first make myself happy. That means working with natural textiles, working slowly and enjoying all the fine details of slow fashion.

The amazing thing is that when I brought my new knitted and felted hats to the Lunenburg Farmers’ Market, the ladies went right to them. I think people can feel how much I love them. This beautiful mother and daughter duo bought these two berets. And incase any of you out there tell yourselves that you are too old to wear a hat…Joyce is turning 90. She was wearing gold sparkly shoes and wouldn’t let me take her photo until she put her lipstick on.

Joyce and Fawn in their new knitted and felted berets

All these hats take a really long time to make, so my plan is to just list them in my shop as I make them and write a blog post when there are enough to talk about. Here are the knit hats that are currently available in my shop. You can click on the caption to purchase if you feel like you can’t live without one.

Hand knit and Felted Beret from Canadian wool
The sweetest blue, Hand knit and Felted From Canadian wool
Colours to melt the snow. Hand knit and felted Canadian Wool.

I have also been having a blast diving into the scrap pile. Here are two Scrappy Charlottes.

patchwork fabric scrap hat
Scrappy Charlotte

Thanks so much for spending some time with me. See you all soon.

Filed Under: Uncategorized Tagged With: Anna shoub, Atlantic Canada fashion, eco fashion, felted hats, hand knitting, hat maker, hat shop, knit hats, lunenburg, Made in Nova Scotia, milliner, millinery, nova scotia, slow fashion, sustainable fashion, the hat junkie

The Slow Hat Shop, a Slow Walk Video and a Slow hat maker

October 31, 2019 by HatJunkie

A seriously Pink Felt Hathttps://www.hatjunkie.com/product/pink-felt-fedora-hand-felted-merino-wool-size-medium-plus/

Hello! I have emerged from under a pile of fabric and yarn and I’m excited to share what I have been up to this past month.

For starters, I have finally added a web shop onto this site. Well, technically, I have had my Etsy shop linked here all along, but this one is a bit different. It is my Slow Hat Shop . It’s questionable whether I should be promoting the fact that I work at a snail’s pace, but after years and years of fighting my desire to do everything slowly I have finally given in. Slow has won the race.

Because Grey is so beautifulhttps://www.hatjunkie.com/product/grey-felt-ladies-hat-hand-felted-flapper-cloche-size-medium/

I’ll try to explain. Since I began The Hat Junkie 25 years ago, I have been trying to make beautiful hats that are accessible and affordable to many women. (Don’t worry, I have not completely abandoned that goal.) No matter what hat I was making there was always a timer in my head keeping track of how long the process took. I confess, I have often wanted to throw that internal timer off of a cliff. I just love making hats. Making a living has always been secondary to me. I’m not proud of that brain deficiency. My teenage son who eats a full size container of yogourt a day serves as a reminder that this having an income thing is no laughing matter. All I’m saying is that money has never been my motivator. I am motivated by beauty.

So, to make this long story even longer, I am constantly putting the hats that I most love to make on the back burner because they take so long to make and the price that might seem like a lot of money is actually not enough.

But lately, I have been rethinking…everything. I’m finding it harder and harder to separate what happens in my little studio from what happens on this planet. I’ll try to keep my insufferable preachiness to a minimum, but I have come to the conclusion that figuring out how to make hats faster, so that I can make more and make them cheaper is not the future I want. I want to make hats slower. I want to make hats from fibres that biodegrade, that are grown sustainably and most of all from fibres that already exist in the form of used textiles. I want to make hats where I can pay attention to all the beautiful, time consuming details. Yes, this means hats that are more expensive and I have way too many thoughts on that word, but I’m afraid if I go there you will click that little x in the corner of your screen.

So, I hope you will join me on my slow journey of setting up my Slow Hat Shop. If I have thoroughly confused you with having both a Slow Hat Shop and an Etsy shop, here’s the difference: The Slow hat shop will have my one of a kind creations and hats like my my hand woven hats which just take forever and a day, whereas Etsy will have the hats that I can reproduce, like my fleece hats and my Organic Jersey hats. Right now there’s an overlap, but I’m working on it.

My Goodness! Sometimes I just can’t stop talking.

Pockets For All!

Here’s another one of my latest creations. It’s made from upcycled denim jeans. I have been wanting to put a pocket on a hat ever since I listened to this Podcast about the history of pockets. Did you know that the French Revolution was the beginning of the end for women’s pockets? It began as a movement to downsize women’s dresses. Large dresses were considered excessive. This new style of less fabric meant no room for interior pockets on women’s clothing. From there the fate of pockets for women spiralled downwards. And in case you fear the current level of division in the world today has never been matched, take heart in the fact that two hundred years ago this issue of pockets was so controversial that people were grouped as pocketists and antipocketists. To this day, women’s clothing is often made with decorative pockets that are completely useless. It’s a wonderful bit of history.

Now, you may be asking yourselves if a pocket full of flowers is a useful thing, but I argue that there is nothing more useful than beauty. (I know…I’m just a bundle of contradictions.)

Kendyl’s painting hat

Speaking of beauty, I am so lucky to have customers like Kendyl who let me run wild with my creativity. Kendyl is a plein air painter and this is her winter painting hat. I lined the inside with fleece and pre painted the outside, so that any paint splatters would just add to the hat.

Cheryl in her new Charlotte hat

And don’t forget to check out my most favourite part of my website, Hatjunkies. There’s nothing that makes me happier than visits to my studio. I also love to meet people via the internet, but nothing beats face to face communication. Every hat has a head and every head has a story. I love to hear your stories.

And finally, in the spirit of slow, come join me on this beautiful walk from a couple of weeks ago. I truly live in one of the most beautiful places on earth. Thanks for spending some time with me. Anna

Filed Under: Uncategorized Tagged With: Anna shoub, Atlantic Canada fashion, canadian hats, eco fashion, fashion history, felt hats, grey cloche hat, handmade hats, hat shop, lunenburg, nova scotia, Nova Scotia hat maker, pink felt hat, slow fashion, sustainable fashion, the hat junkie, up cycled hats, visit nova scotia

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